Since UFC signed a deal with ESPN in 2019, it raised the prices from $59.99 to $64.99.
Now, “The Worldwide Leader in Sports” is raising the prices one more time.
According to a report from Variety, ESPN will increased the PPV prices another five dollars, starting with UFC 257 on Jan. 23, 2021, which coincidentally enough features the return of Conor McGregor.
So from $64.99 the prices will go to $69.99, as well as other price hikes.
ESPN will also raise the price for annual ESPN subscriptions, upping the cost to $59.99 per year from the current price of $49.99, a 20 percent hike. ESPN will allow renewals of annual subscriptions for existing subscribers at $49.99 until at least March 2, 2021.
Indeed, Conor will face Dustin Poirier in the headlining act. In the co-main event, Michael Chandler will face Dan Hooker.
With the prices going up, you can rest assured McGregor’s paycheck will, as well.
Of course, it is very smart of the promotion to start the increase in price with the long-awaited return of “Notorious.”
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